LJCF 2020

Project information

For their third edition, LJCF and its partners decided on new colors that shows its ever-growing diversity and especially its extension from Francophone Africa to including ACP countries in some of its offerings. Green and blue with a touch of yellow taken from its four main colors are the new brand image for the fund. I worked with its creative director and main sponsors the Centre de Cinéma Français to create a simple, but memorable design motive for all their promotional materials.